Branding Guru to Share Tools for Self Promotion

PRLog (Press Release) - Mar. 11, 2013 - STUDIO CITY, Calif. -- Kellie Koppel, CEO of Arcana Films and creator of the Trans-media hit "It's So La" (about living the dream in Los Angeles); announced today that she will be sharing her Branding Secrets on a 90 minute teleseminar hosted by producer and ex- studio exec.,  Adam Leipzig,  author of "Inside Track for Indie Filmmakers". Their goal is to bring critical information to creatives and entrepreneurs to help them effectively self-promote. The two first shared the stage this year’s Sundance Film Festival when they addressed the subject with audiences at the Independent Filmmaker's Lounge. "Response to the information was so overwhelming that Adam asked me to create an in-depth training with hands-on tools ".

Ms. Koppel shares, "Branding has become essential to anyone wishing to succeed in today's market." The most important elements of building a brand that audiences will become passionate about are focus and authenticity. As a lifelong entrepreneur, I have had to learn the hard way how to market and promote my businesses and projects. I want to cut that learning curve in half by sharing my experience with those in the same boat."
In this 90-minute teleseminar, attendees will learn (among other things):

•   The difference between the individual and the Brand
•   How to Overcome a fear of the spotlight
•   3 essentials that every brand MUST have
•   Avoiding the most common mistakes when self promoting
•   4 insights to giving an effective media Interview
•   The key to writing press releases that get picked up
•  How to be in the right places to meet the right people

By the end of the workshop people will know how to build their story, credibility, confidence and connections! Registration is now open and those participating will receive a special step by step worksheet to guide them through the brand building process."This workshop is key to help you identify and establish authenticity, integrity, and consistency when building your brand."

CLICK HERE TO REGISTER for the seminar (register before March 28 to receive an early bird discount).

To book Ms. Koppel for speaking engagement or private consultations; contact Elizabeth Benson        EBenson@arcanafilms.org   323-300-4234

Photos:
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