Spider Trainers Publishes The Power of Print (in Marketing) Free eBookNew eBook touts the benefits realized when using print (offline) vehicles to bolster the engagement of digital campaigns.
By: Spider Trainers “Our leadership team has more than 60 years in the print industry and more than 40 years in marketing,” said Cyndie Shaffstall, founder of Spider Trainers, “and there’s no question that multi-touch campaigns that include print are not only more successful, they have a stickiness in the recipient’s mind that is extremely difficult to attain with email alone.” In this new eBook, marketers will learn about various print vehicles that can be used within multi-touch (cross-media) Spider Trainers asserts that print is an exciting and valuable contributor to marketing and encourages today’s marketers to look to their printers with a focus on communication, not on simply producing print. As explained within, multi-touch marketing is not about choosing print over electronic; it’s about supporting the message with appropriate vehicles. This eBook will show you how. To download, visit http://www.spidertrainers.com/ Photo: https://www.prlog.org/ End
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