Swiftpage to acquire Sage ACT!
Both purchases are subject to regulatory approval and during this transition period there will be no changes in the support of either application.
A new Swiftpage International office has been opened near the Sage UK head office in Newcastle with some Sage employees transferring to the new operation. This is headed up by Bob Anderson the current general manager of Sage’s Enterprise unit.
Preact’s management team met with Anderson and Swiftpage President and CEO, John Oechsle on 20 February and were excited by their plans.
Head of Marketing, Warren Butler confirmed “We’ll have to wait for the transaction to be completed to hear about the precise detail but it’s clear that John and Bob have some superb ideas for reinvigorating ACT.
We’ve worked with Swiftpage for many years to promote and use their email marketing service so they’re a reassuring name that is already known to many in the ACT community."
Butler continues, "When Sage reclassified ACT as a ‘non-core’
Preact understand that the purchase could be completed as early as March and would like to reassure its clients that it remains business as usual.
Butler explains, “In the last 20 years Preact have supported ACT! throughout several changes in ownership that has included Symantec, Interact Commerce and Sage. We remain as committed as ever to the application and are looking forward to working more closely with Swiftpage. In the meantime this announcement doesn’t alter our supply of all ACT! related services including user support, training and licensing.
With ACT! now forming part of a smaller more focused portfolio of solutions in the Swiftpage product range it’s our hope that it’ll benefit from proportionally greater development resources in comparison to competing with the requirements of ‘core’ applications in the Sage stable.”
More information about the acquisition of ACT by Swiftpage will follow in the near future.
http://www.preact.co.uk
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