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Upslope Brewing Company Sponsors 12th Annual Eldora DOJoe Race

Upslope Brewing Company will be the official beer sponsor of the 12th annual Eldora DOJoe memorial uphill/downhill race, supporting the CAIC

Feb. 21, 2013 - PRLog -- Boulder, Colo. (Feb. 21, 2013) – Upslope Brewing Company (http://upslopebrewing.com/), brewers of premium ales, will be the official beer sponsor of the 12th annual Eldora DOJoe (http://www.dojoe.org/about-the-dojoe/the-dojoe-fund) memorial uphill/downhill race at Eldora Mountain Resort this weekend.  The races take place at Eldora Mountain Resort (http://www.eldora.com/) on Sunday, February 24th.  The races start at noon and will be followed by an awards ceremony and after party, at which Upslope beer will be aplenty.

“We are really excited to be a part of the DOJoe for the fourth year in a row.  This event is a blast, and it takes place right in our backyard,” said Henry Wood, director of sales and marketing at Upslope. “What better way to share Upslope beer with our community, support the Colorado Avalanche Information Center, and have some fun? DOJoe is one more great reason to get outdoors this weekend.  We hope to see you there!”

Event Details:

When: Sunday, February 24, 2013

Time: Registration 8-10:30 a.m., Races at 12 p.m., 1 p.m. and 1:10 p.m.

Where: Eldora Mountain Resort in Eldora, Colo.

Who: Individuals ($30) or tag teams ($35) may register to race

How: For registration information, visit: http://www.dojoe.org/race-information

Whether you’re coming to race, or coming to watch, be sure to wear your favorite costume or gaper getup and come thirsty!  Race participants will be given two free beer tickets and additional Upslope beer can be purchased for $2 until the kegs run out!

Upslope Brewing’s premium, filtered ale is handcrafted with natural ingredients, starting with snowmelt. Upslope’s flagship beers include: Pale Ale, Craft Lager, India Pale Ale, and Brown Ale. Upslope proudly packages their beer in aluminum cans because it is better for the consumer, the beer, and the environment.  

To learn more about Upslope Brewing, visit www.upslopebrewing.com.  Stay tuned for Upslope-sponsored events and tap room happenings on their Facebook (https://www.facebook.com/upslopebrewing) page.

About Upslope Brewing Company

Boulder-based Upslope Brewing Company is the creator of premium, filtered ale that is artfully crafted to compliment the outdoor lifestyle. Upslope beer is made with natural ingredients, including snowmelt. The four flagship beers include: Pale Ale, Craft Lager, India Pale Ale, and Brown Ale. Additional installments are offered in a Limited Release Series.  Upslope’s beer is packaged in aluminum cans because it is exceptionally portable, preserves the taste of the beer by keeping light out, and it uses fewer resources to pack and ship.  In an ongoing effort to protect Colorado rivers habitats, and the key ingredient in Upslope ale, one percent of Upslope’s Craft Lager revenue benefits the Colorado Trout Unlimited (http://www.coloradotu.org/).  Learn more about Upslope at www.upslopebrewing.com

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