The updated brand and website launch marks RAS & Associates’ five-year anniversary. A success story in its own right, the innovative consultancy was launched at the height of the global economic downturn in 2008 and achieved rapid success despite all odds. After its first two years in business, RAS was recognized as one of Consulting Magazine’s 2010 “Seven Small Jewels”, a prestigious award that highlights up-and-coming consultancies that are thriving in a hyper-competitive environment. RAS was recognized by the publication because of its ability to grow staff and revenue, target new industries, and maintain deep client relationships. RAS continues to maintain those trends today, and the firm’s commitment to its core values is marked by the fact that they are still working successfully with their very first client.
“The continued loyalty of our clients is really a testament to the type of relationships we strive to create,” said RAS & Associates’ Co-Founder Brett Petruzzi. “We’ve recognized the importance of communication and a personal relationship with each client, which has made us a lot wiser, and we are constantly seeking new ways to create opportunities for our clients.”
The process of implementing a brand change was strategically thought out and involved the entire firm. “Everyone had a say in the direction of our brand,” said Rob Swanson, RAS & Associates’ co-Founder and CEO, “It was important that the whole team had a part in this change.” The firm’s new mantra of "Consulting Reimagined" is a direct representation of the company's core values which promote individual opportunity development, a drive to win, and a balance between work and fun. “Consulting Reimagined to us means that we go beyond the ordinary reports and recommendations”
RAS & Associates’ new website illustrates the firm’s thought leadership with informative content, management insights, and project overviews showing how the company has helped clients overcome specific challenges. The site also offers an in-depth look into how RAS serves multiple industries, including aerospace and defense, energy and mining, manufacturing, financial, high tech, cable, and telecommunications. “Our new website does more than list our service areas. It’s been built to show in very specific terms the success we are able to bring to our clients across multiple industries,”
Petruzzi added, “In addition to describing how we have been able to bring millions of dollars in value to clients by improving operations and end-to-end strategy, the website also shows our dedication to our community, and the rich culture that differentiates us from other consulting firms. The brand and website both showcase the customer focus that had enabled our success to date.”
About RAS & Associates
RAS & Associates is a Denver-based consulting firm focused on identifying, addressing, and resolving real business, operational, and sales challenges with their clients. RAS & Associates delivers strategic value to its clients by offering results-based management consulting to develop solutions that increase revenues and improve margins. As there are not "one size fits all" solutions to a company's challenges, each RAS & Associates team is empowered to create distinct and unique solutions for every client and project.