Ethinos will be involved in creating and managing the social presence for NASSCOM ILF, sharing regular updates and information, ensuring maximum registrations and generating valuable conversations before, during and after the event. Reaching out to influencers, C-level professionals, potential delegates, through social media and online activities like blogger outreach and email will also be managed by Ethinos. Ethinos will also have a Social Media Command Center stationed at the event; to help with live tweeting, monitoring updates, and networking online. This is the first time a social media commence center has been set up for the event. It will be manned by a four person team from Ethinos.
The NASSCOM ILF, which will be inaugurated by Anand Sharma, Union Minister of Commerce and Industry, India and Prithviraj Chavan, Chief Minister of State, Maharashtra;
“Our special focus on simplifying complex communication for B2B clients and experience of working with a number of technology companies as well as managing the social media for international events gives us the edge that will ensure an effective digital marketing strategy for the NASSCOM ILF,” says Siddharth Hegde, Managing Director, Ethinos Digital Marketing on working with NASSCOM for ILF 2013.
NASSCOM® is the premier trade body and the chamber of commerce of the IT-BPO industries in India. NASSCOM is a global trade body with more than 1300 members, which include both Indian and multinational companies that have a presence in India. NASSCOM's member and associate member companies are broadly in the business of software development, software services, software products, consulting services, BPO services, e-commerce & web services, engineering services off-shoring and animation and gaming. NASSCOM’s membership base constitutes over 95% of the industry revenues in India and employs over 2.32 million professionals.
About Ethinos Digital Marketing:
Ethinos Digital Marketing is a full service digital marketing agency with a unique, hands-on approach to help clients with solutions in all areas of digital marketing including Strategy, Social Media Marketing, Search Engine Marketing (SEO and PPC), Branding and Design, Online Reputation Management, and Mobile Marketing.
For more information, please visit: www.ethinos.com
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