In a world where immediacy in photography is the norm, Polaroid Fotobar will reintroduce the world to the tangible photograph, thanks to Warren Struhl, CEO and Founder of Fotobar, and mastermind behind the innovative concept.
“When I ask people to show me their favorite picture, they take out their phone,” he said. “My next question is, does that favorite picture you just showed me live in a physical form? Nine times out of ten they say ‘No,’ with strong emotion. I realized this was a pain point in people’s lives, ” Struhl said. The business visionary believes the solution lies not only making photos come to life easier, but also making the experience pleasant, educational and fun — by turning the work into play.
Polaroid Fotobar will also provide a fun place for photography aficionados and amateurs of all ages to nurture their interest in photography, photo sharing and art. The 2,000 square foot store is equipped with “The Studio”, a multi-purpose room available to host photo classes, private parties and portrait sessions.
In addition to Polaroid Fotobar, Delray Marketplace will welcome several new entertainment and shopping businesses, which will add jobs to the Delray Beach community, boosting its economy. Committed to being good stewards, Polaroid Fotobar has several initiatives planned to involve the local photography and art community. The store will showcase a “Community Wall” with more than100 photographs submitted by local photography enthusiasts. Polaroid Fotobar will also partner with Art House of Delray, a non-profit dedicated to increasing art awareness in Delray Beach. Art House of Delray will receive a percentage of the store’s grand opening proceeds. Lastly, Polaroid Fotobar will team with several local stars from photo-sharing site Instagram to host an in-store exhibit of their best works.
Discover more at www.polaroidfotobar.com. Follow our journey and share with us on Twitter @Fotobar and Polaroid Fotobar on Facebook and Instagram.
Davicka Thompson, Thompson Creative Collective