The National finals held in Mumbai saw an enthusiastic display of ideas and innovation from across cities. With students from IIM, IIT, NMIMS and other renowned colleges the competition was one that had the most excellent minds vie against each other for a spot in the global finals. 10 teams creatively presented their unique ideas in keeping with the theme this year - “Triple the value you create. Create a sustainable world”. The 10 teams that made the mark this year in India were shortlisted from over 800 registrations.
Speaking on this year’s competition, Mr. Jeremy Hunter, Country President, Henkel India said, “Henkel strongly believes in facilitating aspiring students to bring out their creativity and channelize it in the right direction. Our theme this year aligns with the global requirement for a sustainable change compelling students to think beyond.”
On The Lookout For Creative Ideas Of 2050
College students are given the chance to try the role of a creative business development manager and develop a concept for a product or technology for the year 2050. Participation is simple: They are asked to form a team of two and answer two questions online. The best teams from all participating countries present their ideas first to a national jury of Henkel managers for evaluation. The national winners will then be invited to present their ideas to Henkel executives, at the international final. Top managers will continue to coach the international finalists to turn their ideas into a business plan in the course of the international challenge.
The participating European countries include Austria, Belgium, Croatia, France, Germany, Hungary, Italy, Poland, Russia, Slovakia, Slovenia, and the Netherlands. Countries from the Asian Pacific region include China, India, Indonesia, Korea, Malaysia, Philippines, Saudi Arabia, Singapore, Thailand, United Arab Emirates and Vietnam. Additional participating countries from the Latin American and North American regions are Brazil, Colombia, Mexico and USA.
All winning team in the global finals ill get an around the world ticket worth €10,000. The runner up team will be awarded €4000 and the third place €2000 euros. All the three teams will get a chance to meet the Henkel CEO Kasper Rorsted in Germany