Mumbai, February 9, 2013: In a bid to reach out to a wider customer base, Shriram Automall has successfully launched its corporate website (www.samil.in (http://www.samil.in))
The website will help consumers overcome physical barriers by presenting a chance to virtually check the options & physically verify the same at an offline location. Only when the buyer is satisfied at both the junctures, will a transaction be made. This approach will be an advantage in addition to the offline-only pattern employed. The website has a user- friendly interface & provides a safe- secure platform for transactions. Customers can visit the website & search for year-round events and participate in the online & physical bidding events.
On the occasion, Mr. Arun Duggal, Chairman, Shriram Capital, affirmed “We are pleased to announce the launch of an online website. Apart from helping us reach a wide customer base, the website will boost the market of pre-owned vehicle trading in India. It has been our constant endeavour to serve the largest number of people through our innovative products and services. The SAMIL website will help us keep our customers updated of the latest events, and guide them in their trading decisions.”
Mr. Umesh Revenkar, Managing Director, Shriram Transport Finance Company Ltd, stated “Shriram Automall is a one-of-its-kind initiative for the trading of pre-owned vehicles, which is gaining popularity by the day. The Automall has been a successful medium for ‘Shriram Transport’; it has helped us create new clientele base and also fulfil the needs of existing valued customers. In today’s world, social media is a very useful platform that helps a business expand at a faster rate. We are confident that our online vehicle trading segment will provide an enhanced user experience to our customers, and also help us reach a wide spectrum of customers.”
SAMIL owns & operates offline physical Automalls for trading of pre owned vehicles & equipment, & is now on an onset of a new phase, confirmed Mr. Sameer Malhotra, CEO, Shriram Automall India Ltd. “The Virtual marketplace for used vehicles & equipment is now operational. An online solution like this will truly revolutionise the pre-owned vehicle market. The purpose of the website is to bring awareness to the multitude services offered by SAMIL,” he stated.
India’s used vehicle segment & market holds great potential. But owing to lack of organization & due to persistent decentralization;
Additional new features on the site include:
• Introduction to private treaty
• Wide range of Inventory
• Enhanced search functionality;
• Better categorization tools;
• Social network integration