Sideways Driving Club partners with Pete Olson for 2013 AFR Championship

Feb. 11, 2013 - PRLog -- In a collaboration of speed, Sideways Driving Club [Hong Kong] and American Formula Renault pilot Pete Olson of PS Racing have entered into a partnership for the 2013 Asia Formula Renault Championship.

Sideways Driving Club [http://www.sideways-driving-club.com], featuring the ultimate in entertainment and driver training via 15 networked professional racing simulators and a full service bar, is one of the most unique and exciting entertainment venues in Hong Kong. Located in Central, just above the famous Lan Kwai Fong night-life area, Sideways lets customers live the fantasy of racing everything from stock cars to Formula One on true-to-life professional circuits, in some of the most realistic driving simulators in the world.

“Nick [Nick Swanson, owner of Sideways] and I agree that it’s the perfect fit” said American Formula Renault pilot Pete Olson. “This year’s AFR Championship will host most of its races in Zhuhai, which is perfect way for the Sideways customers to race some laps of the Zhuhai International Circuit on the sims then come over to watch the real thing in the Sideways VIP box with buffet, live timing and television coverage, while cheering for the Sideways Formula Renault” said Olson.

“Nick and I are collaborating on some competitive promotions for Sideways customers that link to the Sideways VIP race weekends in Zhuhai, promotions that will offer Sideways customers even more incentive to top the time sheets while having fun at the simulator club.”

“And of course I am continuing the Racing for Children program this year with ChildFund International [http://www.childfund.org] - in large part thanks to the support of Sideways, as we go for the AFR championship win this year with my new team PS Racing [http://www.pekkasaarinen.info] under the guidance of three-time Formula Renault Champion [Germany, Asia] Pekka Saarinen. We had strong results in official testing a couple of weeks ago despite being on used slicks, and we’re really dialing in some nice setup. With a bit more upcoming testing we’ll be in very strong shape for this season’s first race weekend, just a month away.”

Stay tuned for updates as the 2013 Asia Formula Renault season commences at Zhuhai International Circuit’s season-opener Pan Delta Race Festival on March 16, 2013.

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