Girls Wear Their Hearts on Their Sleeves with Personalized Valentine’s Day Fashions from FPgirl

Jan. 29, 2013 - PRLog -- Beverly, Mass. (January 29, 2013) – At FPgirl by FashionPlaytes (www.fashionplaytes.com), the first girl-driven fashion and style destination, Valentine’s Day fun is in the air! Fashion-forward girls are talking about the season’s style, and designing tops, skirts, pants, accessories and jewelry. The FPgirl (http://www.fashionplaytes.com/?f=fpgirl&utm_source=fpgirl&utm_medium=dr&utm_campaign=offline)  “Be My Valentine (http://www.fashionplaytes.com/s/gift-shop/be-my-valentine)” Collection includes heart and love-themed embellishments and charms – including a new 2-piece BFF charm! – allowing girls to show off their individual styles. Plus, they can create fabulous, fun gifts for themselves and their BFFs.

The gift of creativity starts with an FPgirl Gift Card, so that girls can mix, match and personalize Valentine’s Day-ready clothing with hearts and love graphics, ribbons, rhinestones and more to create their favorite styles, such as the Sheila Circle top with Heart Love graphic (http://www.fashionplaytes.com/p/our-number-one-selling-to...). And they can really make their designs rock by searching for the “Love” and “Heart” embellishments in the FPgirl.com design studio.

Accessories like the Heart Slider Bracelet (http://www.fashionplaytes.com/g/slider-charm-bracelet-hea...) and Charm Bracelet (http://www.fashionplaytes.com/p/more-than-just-a-charm-br...) complete any Valentine’s Day outfit – and are ideal stand-alone gifts too. The Chunky Charm Bracelet Set with Rhinestone Charms (http://www.fashionplaytes.com/p/chunky-charm-bracelet-set-with-heart-and-love-rhinestone-charms-charm-bracelet-v-day-special) is a gifting favorite, and other eye-catching BFF and heart charms include:

·         BFF Clip Charm (http://www.fashionplaytes.com/g/lg-clip-charm-bff-sold-as-pair-clip-charm-bff-pair)

·         Pink Sparkle LOVE Charm (http://www.fashionplaytes.com/g/clip-charm-love-pink-mix-by-annie-clip-charm-love-pink-sparkle-by-annie)

·         Sparkle Heart Charm (http://www.fashionplaytes.com/g/clip-charm-heart-pink-mix-clip-charm-sparkle-heart-pinks)

·         Striped Heart Charm (http://www.fashionplaytes.com/g/clip-charm-enamel-color-mix-clip-charm-striped-heart)

“As part of a growing trend, we’re seeing more girls giving their best friends fun and personalized gifts for Valentine’s Day,” said Sarah McIlroy, founder and CEO of FashionPlaytes.com. “At FPgirl.com, they can design an outfit, a bag or a piece of jewelry that says something about themselves and the person they care about. The girls are setting new trends, telling us which products they love, even designing charms and graphics for our collection. This makes FPgirl an even more special gift for Valentine’s Day.”

Girls are already gearing up for Valentine’s Day on FPgirl by posting comments and questions for the community to weigh in on.  The FPgirl Style Mag community presents an awesome way for girls to learn about fashion, ask questions of their peers and support other fashion-forward girls as they develop their own sense of style. Recent posts include:

·         Your Perfect Valentine’s Day Outfit  - http://style.fashionplaytes.com/your-perfect-valentines-day-outfit/ (%20http:/style.fashionplaytes.com/your-perfect-valentines-day-outfit/)

·         Favorite BFF Valentine’s Day Gifts - http://style.fashionplaytes.com/bff-valentines-day-gifts/

·         Style It Saturday – Be My Valentine - http://style.fashionplaytes.com/style-it-saturday-be-my-valentine/

BFFs can also shop for gifts for girls in FPgirl’s new Gift Shop (http://www.fashionplaytes.com/s/gift-shop), with items including Designer Must-Haves, Things That Sparkle, BFF Gifts Under $10, and Accessories – or, of course, a Gift Card.

About FashionPlaytes:

FashionPlaytes is building a game-changing experience for the world of fashion – the first ecommerce experience specifically for the next generation consumer, the digital girl.  Redefining the “e” in ecommerce with its engagement-driven commerce model, FashionPlaytes fuses content, commerce and community to create a girl-driven fashion & style destination. FashionPlaytes is funded by a number of top-tier investors, including Fairhaven Capital, New Atlantic Ventures, Launch Capital and Golden Seeds.