It is quite obvious that Taylors will connect to a larger audience and have the platform to provide more information on their foods through social media campaigns. However, the challenge comes when trying to decide on the social media platform that is best for the company. With an ever growing list of social media options to choose from, Taylors is considering some sort of customer survey to help it select the platform or platforms it will have accounts on.
Some of the ideas that the company is said to be considering as part of its social media campaign include the sharing of sandwich recipes, information on where to source for ingredients, special offers available at Taylors, feedback to customer enquiries, discussions on catering as well as English food and much more.
To help it make a decision on an effective social media campaign, Taylors has invited customers and the general public to share their ideas on the subject via the company’s email http://www.taylorsoxford.co.uk or calling 01865 558853.