Add to that the advance of smart phones and you can see the picture of business.
Over the past few weeks some giants or the UK and world retail sectors have gone bankrupt. From HMV to Blockbusters these giants struggle to come to terms with modern advertising ways.
Companies that have embraced mobile advertising and the mobile application as a business model are growing.
Take Netflix, they are a mobile application driven company that you watch through you smart device and smart TV. They rent movies like Blockbuster, but they realized that the way we shop and watch movies is changing and have taken full advantage of mobile technology.
Again HMV struggled while online retailers that adapted in to the smart phone and smart device market are growing.
We are at a dinosaur moment in time, is your business ready for the future or are you still resting on past success. If companies like Blockbuster and HMV did not see the future have you.
Mobile apps will become an intergral part of your future marketing and advertising and will allow you to inter-react with your clients in ways you currently cannot.
For more information please have a look at http://www.easyappsbusiness.com