The be Clarked professional luxury product line had it’s initial launch at the ISSE show in 2011 and has been a growing trademark in the hair care industry since. The be Clarked line is a multi-functional line, which offers repairing, protection and superior styling support elements. The new be Clarkeducated programs are designed to be multi-functional as well, by brining extensive theory, creative vision and business concepts to its students. The be Clarkeducated team promises to deliver the same great quality in educational support as the be Clarked products deliver in product support.
Team members that will be attending ISSE for the soft launch of the be Clarkeducated experience are Celebrity Stylist and Owner of the be Clarked companies Clark Russell, Educator and International Master Hair Cutter Jon Clifford as well as Artistic Director of Styling and NAHA Finalist Jaymz Marez..Clark Russell will be available for questions regarding the be Clarked products, the be Clarkeducated launch and his involvement on Battle of the Strands Las Vegas Competition.
About be Clarked:
The “be Clarked” professional luxury hair care line was created by Celebrity Stylist Clark Russell, with an official launch in January 2011. After years of working with various hair care products as a salon owner, salon stylist and red carpet stylist Clark wanted to create a product line that would be universal, be economical, be reliable and be attractive to stylists and consumers alike. Stemming from his belief that at the end of the day, hair is one’s greatest accessory and it should always look and feel great, Clark Russell developed his first eleven universal core products.
Because of the vast clientele with differing hair types, conditions and ethnic backgrounds in Clark Russell’s experience as a hair care professional, the be Clarked line was developed to work on any hair, no matter the texture or ethnicity. Our shampoos and conditioners are designed to maintain and improve the health of the scalp and hair as well as protect hair and maintain its integrity. All of the shampoos are sulfate free, sodium chloride free and paraben free to maintain color and chemically treated hair. Our conditioners are infused with unique blends of vitamins, botanical, and proteins to give amazing conditioning results. The be Clarked styling products not only maintain the health and integrity of the hair and scalp but also give versatile styling support.
As a business owner and Celebrity Stylist on the go, Clark Russell designed the be Clarked products to perform more than a singular function. Each product doubles not only as a protectant, but does more than one styling function. The multi-functional products keep clutter and costs down for the client and the stylist on the go.
As a salon owner, Clark Russell created be Clarked to be for the stylists and salons. The be Clarked line takes measures to make sure that our products are never diverted. We also stand behind our product line and make every opportunity to keep our salons and stylists educated to increase sales and trend knowledge.
The be Clarked line will always keep on top of trends in hair care and packaging to keep your clients hair and retail opportunities looking attractive. Our goal is to make the be Clarked brand look as amazing as your clients who use it. Learn more at www.beclarked.com
About Clark Russell:
Clark Russell has built his career on knowing that being a great hairstylist means not limiting yourself to one ethnicity in hairstyling. Clark Russell, who is a "VIP Make-Over Artist”, has taken on this philosophy to his clients. When starting out in his career, Clark Russell was crossing over ethnic boundaries with his clients to give them the polished look they wanted. Clark has implemented this concept throughout his career and has become a respected stylist, make-over artist and beauty expert.
Now coined as a Celebrity Stylist, VIP Make-Over Artist and Beauty Expert, Clark has built a multi ethnic international cliental that circulates through his chair and salon. Clark has been a beauty expert and event correspondent for Latin Heat Entertainment and a stylist as well. Working on celebrities and as a correspondent Clark has attended and styled clients for the Imagen Awards, the ALMA Awards, Oscar Night America, Grammy Awards, Rock the Kasbah and many more events . Clark has worked on celebrities and highly regarded philanthropists, including Maria Menounos, Aisha Morris, Richard Branson, Eve Branson, Bel Hernandez, Kikey Castillos, Karina Castillo, Constantine Maroulis and Colleen Dominguez.
Clark has also worked on hair styling and make-up artistry sets for several music videos and commercial projects including projects for Carlos Santana’s restaurants, Khelleher & Associates, TART Collections, Constance Marie’s Fashion line, and Ed Hardy’s Street Fame fashion show for LA Fashion Week. Clark also teamed up with greeting card store Papyrus and fashion designer Rami Kashou for Vogue Magazine’s “Fashions Night Out".
Clark Russell and his work have been featured in several industry related magazines such as Maly’s Salon Professional, Salon Sophisticates Magazine, Short Hair Magazine, Sophisticates Hairstyle Guide Magazine, Behindthechair.com, LatinHeat.com, California Stylist Newspaper, BE Magazine.
After working on creating his product line over the past several year, Clark launched "be Clarked", a luxury hair care line which is inspired by his work as a make-over artist and celebrity stylist. The line will allow clients to achieve great looks at home while maintaining their color and hair health. The line is expected to expand within the next year.
About Battle of the Strands:
Battle of the Strands is a nationwide competition between hair salons, battling it out to create the most glamorous, unique looks, from hair, to makeup and even costumes. Beauty professionals and industry icons will participate in strategic education and networking sessions, experience new tools, and witness and participate in explosive battles that challenge them in new ways. Eliminations will begin in April 2013, with a final battle in October 2014.
To request more information about participating in the 2013 Vegas Beauty Unbound: Battle of the Strands Event email Elena(at)emailbestbeauty(
About Jon Clifford:
Jon Clifford trained at Alan International in London, England in the late eighties. He attained top marks in his class and received Honors in practical and theory for his ‘World Federation of Supreme Hairdressers”
Jon’s specialty is hair cutting and through many cutting classes from industry legends such as Phillip Wilson, Trevor Sorbie and Ian Gavet to name a few. Jon has created his own style of cutting, implementing classic techniques as well as modern styles of deconstructed haircuts, and no tension styles of cutting. Some of Jon’s favorite styles include strong textured layers and shorter styles utilizing multiple tools founded on the classics.
Jon Clifford has given many classes and has performed at hair shows on three different continents for companies such as Lanza, Goldwell, KMS, Ergo, Mastry of Paris and now be Clarked.