"For the past 15 years, we have distributed several million print guides teaching consumers and professionals about long term care insurance planning," declares Jesse Slome, executive director of the American Association for Long-Term Care Insurance http://www.aaltci.org the national trade group. "But the need for electronic versions has never been greater and so we are pleased to formally introduce a new line of marketing and sales tools that will be perfect for email attachments and posting on websites."
Slome has authored numerous consumer guides including the Woman's Guide To Long-Term Care Insurance Protection and the Consumer's Guide To Long Term Care Insurance. He notes that versions of the electronic guides were being tested by Association members and that the line is now ready for full expansion. For 2013, the organization's most popular brochure, A Guide To Tax-Qualified Long-Term Care Insurance Protection, will also be available in electronic format. Some two million copies of this guide alone have been distributed according to Slome.
Consumers seeking information on long-term care insurance are going online in record numbers according to Slome. "Email communication is fast and affordable,"
The Association plans to offer 10 guides in electronic format at http://www.aaltci.org/
Established in 1998, the Los Angeles, CA-based American Association for Long-Term Care Insurance is the national association serving insurance and financial professionals who provide long-term care financing solutions. Electronic brochures in personalized format are a benefit of membership in the organization. To connect with a designated long term care insurance specialist, call the Association at (818) 597-3227 or visit the organization's website.