JDRF Chooses Saepio MarketPort to Help 100 Local Affiliate Offices

JDRF will utilize Saepio MarketPort dynamic content customization platform
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Jan. 10, 2013 - PRLog -- KANSAS CITY, Mo. —  JDRF, formerly Juvenile Diabetes Research Foundation, has selected Saepio, a leader in distributed marketing management platforms and marketing asset management, for their 100 local affiliate offices to access and customize marketing content for their various fundraising efforts.

JDRF is the leading global organization focused on type 1 diabetes (T1D) research. As the leader of the type 1 diabetes community, JDRF unifies global efforts to cure, treat, and prevent T1D.

Saepio MarketPort, an industry leading marketing asset management platform, will make it easy for the 100 affiliate offices to create and customize marketing content for their fundraising efforts, while maintaining brand standards.

“We’re excited to align ourselves with such a great organization,” said President & CEO of Saepio, John Thomson. “JDRF is really making a difference on the research front, and treatments for the disease are evolving very rapidly.”

“As a geographically diverse, grassroots-driven organization, it’s critical that JDRF be able to remotely localize communications while still speaking with one voice,” said JDRF Chief Marketing Officer, Scott McCormick.  “After an extensive review, we found the Saepio MarketPort platform offered us everything we needed, and more.”

About Saepio

Saepio empowers marketers to plan and execute meaningful and engaging marketing campaigns across distributed networks and around the globe – ensuring local relevance, brand consistency, speed to market and significant cost savings. The world’s best known brands turn to Saepio’s powerful software platform and extensive portfolio of support services to automate the marketing process, eliminate redundancy and ensure that all marketers connected to the brand – whether global, distributed, franchise, VAR or chain store marketers – have the assets and tools they need to quickly customize and execute campaigns. To learn more about Saepio, visit www.saepio.com.

About JDRF

JDRF is the leading global organization focused on type 1 diabetes (T1D) research. Driven by passionate, grassroots volunteers connected to children, adolescents, and adults with this disease, JDRF is now the largest charitable supporter of T1D research. The goal of JDRF research is to improve the lives of all people affected by T1D by accelerating progress on the most promising opportunities for curing, better treating, and preventing T1D. JDRF collaborates with a wide spectrum of partners who share this goal.

Since its founding in 1970, JDRF has awarded more than $1.7 billion to diabetes research. Past JDRF efforts have helped to significantly advance the care of people with this disease, and have expanded the critical scientific understanding of T1D. JDRF will not rest until T1D is fully conquered. More than 80 percent of JDRF's expenditures directly support research and research-related education.
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