“We know that innovation doesn’t always come from within the industry. We also know that the combination of innovative thinking and the financial resources to bring that innovation to life can be hard to come by. Additionally, it is vital that innovators have access to mentors that can share their experience and help them build successful businesses. The Insight Innovation Competition aims to not only recognize innovation but give budding entrepreneurs an opportunity to bring their visions to life,” said Leonard Murphy, Insight Innovation Chairman and Producer who has been regarded as the most prolific expert in the application of technology to marketing insights.
“Innovation of the insight generation space is not an option anymore; it is an imperative. But innovation doesn’t merely come from looking or acting differently;
Submissions and voting are now open and will run through February 15, 2013. The Insight Innovation Competition will use an ideation-ratings platform powered by eCGlobal Solutions (http://www.ecglobalsolutions.com/
· originality of concept
· presentation quality
· market potential
· ease of implementation.
The panel of judges will be comprised of leaders in technology, innovation, the insight industry, and related sectors such as Suzana Pamplona Miranda of Johnson & Johnson, Imran Anwar of Microsoft, Andres Barreto of Atom Accelerator, Guy Rolfe of Kantar, and Jonathan Ewert of TransForMedia. The winner will get a cash prize of at least $20,000, exposure to a broad global audience of potential clients and partners, and an opportunity to work with senior leaders within the technology and market research space.
For more information on the competition and to learn more about how to submit an idea or vote, visit www.iicompetition.org.
About Insight Innovation
Insight Innovation is a global content platform aiming to support innovation within the Insight Function. We connect brands, research suppliers, and emerging technology players who offer promising, innovative solutions for gathering insight through thought leadership content, international conferences in partnership with regional and global partners, and support to innovative start-ups. For more information, visit www.insightinnovation.org.