The best cowhides for use in home decor originate from South America where the rare breeds of cattle found in the countryside, produce the most beautiful colours and markings. When cowhide rugs were first introduced into the market for use in this manner the prices were high since the number of hides being produced in this manner was lower. The cow hides have to undergo a lengthy tanning process to prevent hair loss and curling of the hide. Since the popularity of hair on cowhide has increased worldwide tanneries are now producing cowhide rugs in greater numbers to keep up with global demand.
That enables the larger cowhide retailers such as City Cows of London to be able to offer cowhide rugs at close-to-cost prices. Their recent introduction of the budget £99 hide has been a huge success and has made these stunning rugs, once thought of as a luxury item a general consumer product available to everyone.
Their range of discounted hides are still excellent quality but may have the occasional mark or branding; a trait which simply adds character to the hide rather than detracts from it. To view the full range of cowhide rugs (http://www.citycows.co.uk/