PRLog - Jan. 1, 2013 - ALL OVER INDIA, India -- Amongst the foremost brand management and advisory agencies in the world, Brands Academy, conducted the Indian edition of World Travel Brands™ in India's capital, New Delhi, in honor of India's greatest brands, exceptional professionals and pioneering organisations belonging to the Hospitality niche who have accomplished unparalleled quality in customer service and engineered ingenious tactics to create an unassailable brand for themselves.
World Travel Brands 2012
Mr. Prahlad Kakar, one of India's prominent ad film director and legend in the world of branding, was the guest of honour at the gala ceremony. Mr. Kakar distributed the esteemed awards to the final winners, making sure that it was an incredibly energetic night in his flamboyant manner.
Primarily based on market research and opinion surveys conducted by BIG Research, one of the major market research firms in India, the Indian World Travel Brands included popular brand names like Radisson Blu, Indian Hotels Company Limited (Vivanta By Taj), The Leela Kovalam Beach, Hyatt Regency, Meluha-The Fern, Royal Tulip, Wyndham Grand, Air India, Thomas Cook, Amadeus (Bird Group), Sterling Holiday Resorts, Oakwood Serviced Apartments, Moti Mahal Delux, Yo!China, CarzOnRent, Sagar Ratna, Nexus Travel Solutions, Chefs@Work, The Grand Dragon Ladakh, Vijayshree Heritage Village, Spice Court, Shanti Boutique Hotels, Underdoggs Sports Bar & Grill, Vasundhara Sarovar Premiere, Awke-nox, Viva Voyages, Paintball Sports, The Metropolitan Hotel & Spa, Chi Kitchen & Bar, Kai Asia (The Gateway Hotel, Vadodara) and Ranjit's SVAASA Heritage Boutique Spa Haveli.
According to, Mr. Rishu Monga, CEO, World Travel Brands, "We're pleasantly surprised by the remarkable response that our concept, World Travel Brands has got in India! If its quickly growing acceptance is any indication, I can say with confidence that our awards are all set to emerge as the most respected travel awards that offer unmatched global recognition to the finest performers who are transforming the face of the international tourism industry."
The World Travel Brands gala ceremony was staged at Hotel Radisson Blu, Dwarka, New Delhi, one of the best upcoming 5-star hotels in India. Key decision makers from India's prominent hotels, restaurants, airlines, spas and salons, tour and cruise operators, travel agencies, travel trade media, and the suppliers to these industries gathered together to commemorate the success of the very best performers. Adding to the celebrity quotient of the ceremony was Anaida, renowned Pop Singer from the late 90's who is more popularly recognised as the 'Oova Oova Girl'. The glittering ceremony was punctuated with breathtaking dance performances by Goa based Yogi's Angels, one of India's top rated western dance groups.
According to Mr. Prahlad Kakar, "The travel & tourism domain is probably one of the cornerstones of India's economy as it not just generates substantial profits for our country but additionally generates employment for millions of individuals. World Travel Brands has brought the leaders in Indian Tourism industry together onto an terrific platform. This marvelous concept introduced by Brands Academy will definitely encourage others in the industry to do even better in the times to come!"
The Indian World Travel Brands were decided on the basis of the market research study commissioned by Brands Academy and executed by BIG Research over twelve months with over 100 field executives who surveyed several properties across the country as ‘mystery guests'. To confirm the data compiled in the market research study, BIG Research then carried out the opinion surveys amongst the end consumers including tour operators, travel agencies, leisure & business travelers, suppliers, industry experts and travel media to determine level of popularity and awareness about the participating brands.
"The primary objective of this huge exercise is to motivate the participating brands to share their success and motivate others in the industry on how they can ensure improvement and growth, while constantly aiming for brilliance in their sphere of operations. World Travel Brands Awards are based on thorough analysis of the participating brands, their service quality and the perception amongst end consumers and various other criteria," added Mr. Monga.
The key reasons to carry out this research were to determine, acknowledge and give deserving recognition to the dedication to perfection, innovative strategies and exemplary results achieved by the winning brands that lead to their outstanding performance and to emphasise the vital role that their commitment to customer satisfaction plays in making certain their overall success considering the exceptionally competitive and ever changing scenario in the hospitality sector.
About World Travel Brands
World Travel Brands is a exclusive status presented to brands, companies and products belonging to Hospitality sector as an exceptional honor as an acknowledgement to their efforts towards promoting excellence in their operations. World Travel Brands celebrates the success of highly effective brands, outstanding individuals & progressive businesses from Travel sector that have demonstrated excellence in customer service and designed revolutionary techniques to establish an unrivaled persona for them. It is a concept created and being implemented across many nations by Brands Academy, leading brand management agencies in The world. For additional details, please visit http://WorldTravelBrands.com
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