PRLog - Dec. 28, 2012 - HIAWATHA, Iowa -- The buzz created by the debut of design and technology enhancements to the latest edition of the Cadillac SRX have reached all the way to the showroom at McGrath Buick GMC Cadillac, a leading Cadillac dealership in Hiawatha, Iowa. The sales staff there report that they have been inundated with questions about the many new and innovative features included in this upscale crossover which seems to have sparked keen interest among consumers.
2013 Cadillac SRX
The 2013 SRX has received a makeover in both the interior and exterior design, as well as to the wide range of safety and high-tech features now offered. Highlights among the new additions include:
• Cadillac User Experience (CUE) – Part driver interface, part entertainment system, CUE provides a 3-D GPS navigation system, 8-inch LCD touchscreen, Doppler-radar weather, Pandora radio, and Bluetooth connectivity along with customizable features and many auto-industry first controls and commands.
• Driver Awareness and Driver Assist Packages – Including Adaptive Cruise Control, Rear Cross Traffic Alert, Safety Alert Seat technology, Automatic Front and Rear Braking, and more.
• Active Noise Cancellation – An advanced system that employs microphones which detect ambient noises, and processes them through a computer that creates counteracting sound waves, providing a quiet driving experience.
Along with the many new features, some of which reflect the utilization of breakthrough technologies, the exterior has been refreshed with an all-new upper and lower grille design, and a pallet of new available colors.
The interior has been redesigned as well, with updates to the instrument cluster, steering wheel, center console, shift knob, and a new Light Titanium interior color pallet paired with Raven Sapele wood color accents.
“The 2013 SRX illustrates the Cadillac philosophy of never leaving well enough alone,” said the Vice President of Marketing for Cadillac, Don Butler, “The enhancements for the SRX – including CUE – are examples of how we’re developing advanced technologies and pushing them consistently through the Cadillac portfolio.”
The SRX combines cutting edge technologies with the refined luxury and superb performance that Cadillac is known for. To check out this next-generation luxury crossover, interested drivers are encouraged to visit McGrath Buick GMC Cadillac at 1040 North Center Point Road in Hiawatha, IA. Click here for hours and directions.