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Tigo unveils "Smile you’re with Tigo"

Tigo aims to put a smile on the face of every Tanzanian consumer with its range of innovative products and services and by continuing to pay attention to its customer’s specific needs across the country.

 
PRLog - Dec. 21, 2012 - Tigo aims to put a smile on the face of every Tanzanian consumer with its range of innovative products and services and by continuing to pay attention to its customer’s specific needs across the country.

This new move therefore changes Tigo Tanzania, the country’s most affordable, accessible and available mobile operator’s long cherished tagline from “Express Yourself” to “Smile, you’re with Tigo”.

This new slogan embraces the satisfaction Tigo customers derive from the various products that are on the market, to ease their lives and day-to-day operations. There are so many reasons to smile!  Tigo Pesa, for one, for easy money transfer countrywide. Another reason to smile is Tigo Telco Solutions that caters for SMEs. Yet another reason are the recently launched Tigo solar panels that use an eco friendly energy source, for convenient phone charging, in areas with no access to electricity and additionally provide entrepreneurial opportunities.

Tigo’s major CSR initiative Reach for Change recently made a lot of people smile when the winning applicants were announced.  Tigo Reach for Change is a social entrepreneurship programme and will benefit a sizeable number of Tanzanian children and youth.

‘’These initiatives, and the list is by no means exhaustive, have undoubtedly put a smile on our customer’s faces. In addition, our top position in the global social media customer care rankings, shows that we are being noticed and acknowledged for the satisfaction we strive to give our consumers,” said Tigo General Manager, Diego Gutierrez.

Tigo now goes beyond providing a platform for consumers to express themselves. Tigo products and services put a smile on your face.

‘’Tigo Tanzania strives to provide its consumers with quality products, services, network and customer service. We belong to a family that is providing service to over 43 million people globally and we want our consumers to be happy and smile, because they are with Tigo,” said Mr. Gutierrez.

About Tigo          

Tigo started operations in 1994 as the first cellular network in Tanzania. It now covers 26 regions in mainland Tanzania and Zanzibar.  Tigo is one of Tanzania’s most innovative mobile phone operators, offering services ranging from affordable mobile voice communications to high speed Internet access and mobile financial services through Tigo Pesa.

Tigo is part of Millicom International Cellular S.A (MIC), which provides affordable, widely accessible and readily available cellular telephony services to more than 43 million customers in 13 emerging markets in Africa and Latin America.

For further information visit: www.tigo.co.tz

Issued by: PR-Tigo • Mobile +255 713 651864

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Source:Tigo
Location:Tanzania
Industry:Mobile
Tags:tigo, branding
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