Brand marketers can specify a custom message or offer on the FollowMeSticker.com website. The company then takes the information provided through the website and creates the customized products with unique QR codes and messaging. The QR code allows customers to scan them with their smartphone while shopping in the store, to visit a brands social network profile and join the community or take advantage of the custom offer.
“Our custom offer table tents give brands an easy way to obtain unique in-store display materials for a low cost. I saw the difficulties small businesses face with social media and wanted to make the process easy and affordable for brands to get started." explains Stuart M. Lawson, Founder of FollowMeSticker.com. "Small businesses all over are taking advantage of social media, and I want to help them grow and help the economy grow.” he explains.
Social media’s growth shows no sign of slowing down, and has become an integral tool for brands to connect with existing and new customers. According to a recent report by Nielsen and NM Incite http://www.nielsen.com/
FollowMeSticker.com began in April 2011 by creating customized social media stickers and has since grown to offer many customizable marketing materials for brands. Although social networking does not prove success for every brand, some customers have seen positive results. One such customer is Matthew Martin, Principal at 1926 Marketing, a social media focused marketing company in Louisville Kentucky http://www.socialmarketinglouisville.com "very very effective and I love them, so all my clients have these on their door” boasts Matthew, referring to the Facebook window decals. “You have a wonderful range of products/ options so we will definitely be ordering more soon." explains the staff at Advanced Chiropractic in Spokane, Washington.
With the immediate success of the custom offer table tents, FollowMeSticker.com plans to release corresponding custom offer stickers, window decals, and removable sticker options as soon as possible.