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Myanmar 4-page special looks at the incredible transformation of the country formerly known as Burma

In association with the UK’s biggest selling quality newspaper - The Daily Telegraph, iD presents its inaugural feature on Myanmar. The 4-page special looks at the incredible transformation of the country formerly known as Burma.

 
PRLog - Dec. 17, 2012 - Myanmar: Embracing Change on Path to Democracy

In association with the UK’s biggest selling quality newspaper - The Daily Telegraph, iD presents its inaugural feature on Myanmar. Published in the DT’s Business Section on 17 December 2012, the 4-page special looks at the incredible transformation of the country formerly known as Burma. The reform-minded President Thein Sein has ushered in a new era for what was once one of the richest countries in Asia. Now looking to rise again, the nation is enjoying a renaissance as the lifting of EU and US sanctions mean prospects are burgeoning – unsurprising given that this resource-rich country is largely untapped and is widely considered to be Asia’s next economic frontier.

With insight from both the public and private sector, iD gathered material from political and business leaders to shed light on where the opportunities lie and what challenges the country is facing. Including commentary from:

 §  Soe Thane, Minister of the President’s Office & Chairman of Myanmar Investment Commission

 §  Wunna Maung Lwin, Minister for Foreign Affairs

 §  Aung Kyi, Minister of Information

 §  Aye Myint, Minister of Industry

 §  Kyaw Lwin, Minister of Construction

 §  Than Htay, Minister of Energy

 §  Tint Hsan, Minister of Sport

 §  Htay Aung, Minister of Hotels & Tourism

 §  Aye Myint Kyu, Minister of Culture

 §  Aik Htun, Chairman of Shwe Taung Development Co Ltd & International Business Promotion Centre

 §  Win Khaing, President of Myanmar Engineering Society

 §  Yan Win, President of Myanmar Tourism Federation

 §  Dr Sai Sam Htun, Chairman of Loi Hein Group of Companies

 §  Simon Hunt-Brown, CEO of Loi Hein Group of Companies

 §  Ei Phyusin Htay, Managing Director of Barons Machinery & Engineering Co Ltd & Barons Tele-Link Services Co Ltd

This inaugural feature aims to bring to the fore the very best of what Myanmar has to offer. At the same time it touches on a wide range of divergent and yet intrinsically linked subjects - from the changing of the mind-set to a free and open market economy with an emphasis on manufacturing and job creation, to the importance of electrification, education and infrastructure to improve the lives of the impoverished as well as position the nation for the inevitable influx of foreign direct investment. There is also a special focus on tourism and culture, sectors which will significantly contribute to both the nation-building and the image-building capacity of this beautiful country.

The series of in-depth articles in this first feature are as follows:

§  Milestones and Memories in the Making – an overview of the impressive transformative steps being taken to reintegrate Myanmar back into the global community

§  Business Leaders Forge Ties – the importance of private sector initiatives to promote Myanmar abroad and spearhead progress with international partners

§  Taking Steps to Capture the Moment – an introduction why now is the time to either invest in Myanmar’s tourism sector or visit this bewitchingly authentic destination

§  Call to Capitalise on Culture ­– an appeal to assist in the preservation of the nation’s incredible wealth of cultural heritage

§  The Sweet Taste of Success Set to Continue – the challenge local manufacturing champions face in preparing for international giants entering the market

§  Working Towards Regional and International Integration – an outline of some of the biggest infrastructural issues being tackled to ensure both internal and regional connectivity and how international cooperation will be critical

§  The Changing Face of the Golden Land – a showcase of how local companies are striving to upgrade facilities

§  Empowering People – a spotlight on women in Myanmar business as well as the challenge of electrification and increasing telephony penetration

If you missed iD’s Myanmar feature and you wish to receive a digital version to read at your leisure

please send an email to - myanmar@imagediplomacy.com

DISCOVER HOW IMAGE DIPLOMACY CAN GET YOUR MESSAGE ACROSS TO THE WORLD
Consulting in collaboration with private & public sector entities - Image Diplomacy (iD) produces a range of special features for international media. iD offers tailor-made solutions in international communications.

For more information on how iD can assist you with your nation-branding or communications strategy

please call: +353 1 443 49 73 or email: info@imagediplomacy.com

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Source:Image Diplomacy
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Industry:Advertising, Business
Tags:image diplomacy, myanmar, burma, U Thein Sein, daily telegraph
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