As insurance brokers near 1/1 renewals, the puzzle of increasing client retention rates appears. Making a change in your professional behavior offers an upswing in your buyer’s behavior towards you. In the December issue of SalesTalk, Craig J. Davidson, CEBS, reveals common behaviors and image projection tips and how they create a brand new customer culture for your business.
Read the December Sales Talk in its entirety at http://eba.benefitnews.com/
Each month we share a column written by Craig J. Davidson, CEBS, founder of Davidson Marketing Group and FutureOffice Network. Craig writes this column in Employee Benefit Adviser magazine to provide readers with strategic and tactical thought on benefit sales so that you can grow your business faster with the FutureOffice Network.
About the Writer
Mr. Craig Davidson is Principal of Davidson Marketing Group, LLC and the FutureOffice Network. Davidson is also on the faculty at the Sheldon B. Lubar School of Business at the University of Wisconsin, Milwaukee. He is also a monthly columnist for Employee Benefits Adviser magazine.
About FutureOffice Network
FutureOffice Network is an internet-based H.R. service with approximately 17,000 active users across the United States. Its tools streamline employer workflow and include coverage for H.R. and benefits or property and casualty groups. FutureOffice Network offers support in areas ranging from Safety and Training to Employee Benefits and Communications.