The book is made with the motto, ‘every house deserves designer cupcakes’ and therefore the company feels the entire focus should be on competitive pricing, $0.99 for Kindle e-readers, while its paper back edition is available on Amazon at $8.99.
Secondly, clarity and ease of crafting with stepwise instructions and pictorial illustrations to help even the most kitchen challenged baker and reach out to cupcake lovers across the globe, at less than a dollar making this Christmas special.
Lastly flexibility, therefore the designs chosen can also be made with modeling chocolate, primarily, keeping in mind, those who are averse to fondant and for kids.
Without having to spend 100s of dollars on cupcake decoration courses, the book aims to satisfy both aspirants and experienced bakers at less than a dollar. While also serve as a stepping stone to carve more figurines, using similar techniques.
The e-book is intended is to help make professional cupcake decorations at home to impress friends and family.