To compete in the global Internet marketplace, the owners of the Daily Grind, Lee and Barrye Cohen, are now expanding their online presence. Earlier this year, the brother and sister partners teamed up with Tech Valley Webs, a web design company in East Greenbush, NY, to create an engaging coffee website and user-friendly e-commerce store. Kate Letzelter, co-owner of Tech Valley Webs, said the concept for the new website has been months in the development and has brought together the talents of e-commerce experts, web designers, programmers, and content writers. “We believe that the Daily Grind’s new website will do a more effective job of showcasing the unique character of the Daily Grind and make more people aware of its presence. It will provide an enjoyable experience for site visitors and make buying world class coffee very easy—a few clicks and fresh-roasted coffee is on its way to your home.”
In addition to incorporating a secure ordering system into the online coffee shop, it also features a photo slide show depicting the coffee roasting process at the store and several pictures of the coffee bean and tea leaf retail shop and café. The café’s food menu can also be downloaded as a PDF file. The web address of the Daily Grind is http://dailygrind.com.
The Daily Grind, a family-owned business that’s been serving coffee in upstate New York’s Capital District since 1976, is one of the few coffee shops between Manhattan and Montreal to roast coffee beans on the premises. In 1980, the coffee shop moved to its present location at 204 Lark Street in Albany and opened a second café four years later at 46 Third Street in Troy, NY. Online since November 1996, the Daily Grind is one of the first independent cafes and coffee retailers in the U.S. to establish a commercial presence on the Internet. For the past 16 years, it has sold fresh roasted coffee, blended teas, and coffee machines online to a geographically diverse customer base of coffee lovers.