Deflux™ gives women the chance to enjoy the festive season without the worry of bladder weakness.

PRLog (Press Release) - Dec. 7, 2012 - Christmas is a time for festive parties, events and getting together with friends, family and colleagues. However for some women the thought of dressing up, socialising and dancing fills them with dread. Deflux™ understands that these women - common sufferers of bladder weakness - could also be put off attending Christmas work dinners or New Year’s Eve parties due to their lack of confidence in what to wear or fear of leaking when they dance. Many will feel insecure and uncomfortable, unable to relax properly and without the freedom of choosing to wear something a little more glamorous for those special occasions.

Now available to help womenaffected by the common problem of Stress Urinary Incontinence (SUI) (http://www.defluxsui.com/), is Deflux™: a simple and effective treatment for SUI. Deflux™ available both privately and on the NHS, is a gel used during injection therapy. During the procedure, the gel is injected into the urethra endoscopically to obtain a bulking effect, which helps to prevent urine leakage. The procedure which is safe, quick and effective and can be administered under general anaesthetic or local sedation, which means potentially there’s no need  for an overnight stay in hospital. Patients generally can return to normal activity within 24-48 hours.

Steve Foley, Consultant Urologist at the Royal Berkshire Hospital in Reading believes bladder weakness is a much more widespread problem than the statistics suggest. He says, “My belief is that the majority of women will suffer from this condition, either because of childbirth or the menopause. It is a silent epidemic that women are really scared to talk about, but injection therapy (http://www.deflux.com/country/global/) is a quick and simple procedure to rectify this problem.”

SUI is the most common form of incontinence and occurs when there is extra pressure on the bladder, causing a leakage of urine. In clinical trials the Deflux™ procedure had a 74% success rate in the mild to moderate incontinent group and the treatment itself lasts for up to 5 years. It’s time to dust off that little black dress and start enjoying those festive parties again.  

About Deflux™: Deflux™ gel is a viscous substance consisting of two components: dextranomer (Dx) microspheres and stabilised hyaluronic acid of non-animal origin (NASHA™). Deflux™ is completely safe and has been successfully used for a decade in both the treatment of SUI and in the treatment of more than 200,000 children affected with a condition known as vesicoureteral reflux. In the treatment of SUI, the dextranomer beads act as the bulking agent and have been shown to remain at the injection site for up to four years. The hyaluronic acid is the carrier agent, which disappears from the body.

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Media Enquiries

For more information, images, videos or interviews with Steve Foley, please contact Cream Communications on 0845 388 9584/07715709982 or email carrie@creamcommunications.co.uk/louise@creamcommunications.co.uk