The new daily deals website tracks down essentials, outings and treats targeted at parents with young children and offers them with discounts of up to 80% when they sign up at www.mumsandme.com. The site’s exclusive offers include everything from the latest baby kit to child-friendly attractions, from kids’ clothing to pampering delights.
When Mums and Me members introduce friends to the free service, they can quickly build up juicy rewards through MumstreeTM “fruits”, redeemable against future purchases. Members accumulate fruits for the deals they buy and the deals their friends buy – not just the first time but anytime in the future. The rewards keep on coming whenever friends of friends, and their friends in turn buy a deal.
Founder Pooja Juneja explains, “A unique feature of our site is that when mums share the savings with friends, they get an ongoing reward that continues down the line of referrals. MumstreeTM rewards are our way of saying thank you for their recommendations, because we really appreciate our members spreading the word. A fantastic free treat like a spa treatment or an exquisite afternoon tea with the girls is only a few friends away with MumstreeTM.”
Mums and Me brings together the concept of exclusive discounts with a friendly online parenting community. The website also includes a chat forum called the Mums’ Lounge, plus a blog with parenting advice and activities submitted by other mums.
Mums and Me is keen to support mumpreneurship by working with parent-run partner merchants. “We’re very pleased to be helping other mums who share our flexible working ethos to bring their fantastic goods and services to a large audience,” says Pooja. “Mums and Me is all about empowering mums with choice, with terrific value and with getting the most from family life.” Mums and Me deal consultants are all mums who also work flexibly to fit in with their home lives.
Sumi Gupta, Mums and Me’s Social Media Manager adds, “Because everyone who works here is a mum, we know what’s really important for our members.” The team creates every deal individually and they’re exclusive to Mums and Me members – you won’t find them anywhere else. Mums and Me brings you the best of both great new ideas and kids’ stuff from specialists and boutiques that aren’t on the high street, as well as established brands and experiences. The better the deal, the more our members will spread the word, so we’re passionate about working with our partners to come up with eye-catching savings on really useful and exciting family-friendly products and services,”.