Nov. 30, 2012
-- Calgary, Alberta
– Express Media today announced the release of Fitness Helper on the App Store for iPhone and iPod devices at https://itunes.apple.com/us/app/fitness-helper/id57944918...
. The company's first app release promotes two popular cardio workout routines for running and cycling. Through following 8-10 week interactive programs, Express Media hopes to encourage people from any fitness level to reach and maintain a more active lifestyle. The built-in BMI calculator with weight goal tracking and daily calorie intake recommendations gives the app user a tangible means of tracking their progress and staying motivated.
"With Fitness Helper we wanted to give people all the tools they need to track their weight and cardio workouts," stated Matt Durrant, Express Media's CEO. "The swiss-army-knife app approach pays off since we took great care in every facet of the app, nothing was an afterthought. We didn't agree that you should have to download multiple apps to get the same benefit that you get from Fitness Helper, and we'll continue to expand on those ideals in future updates."
Fitness Helper is available worldwide at the cost of $0.99 CAD/USD, actual cost may vary by region. The company confirmed that an Android version will become available in the near future.