The e-Book, titled “Crisis Communications Strategies: Taking the Bullet and Firing Back,” will consist of five chapters including extended sections on handling the media and dealing with conflicting advice by lawyers and PR professionals. It will be offered for free to interested parties.
Paul Swibinski, President of Vision Media Marketing, said, “While crisis situations demand professional assistance, smaller organizations and individuals may get caught in difficult circumstances demanding immediate reaction. This e-Book is designed to provide the necessary background to formulate initial responses and strategies without doing irreparable harm to your reputation.”
The e-Book recounts many experiences by Mr. Swibinski in his endeavors to help clients of Vision Media Marketing including an extended case study. Parties interested in ordering a copy can contact the firm directly or email philip.swibinski@
Vision Media Marketing maintains a blog, VMMI Policy Perspectives, at http://vmmi.net/
About Vision Media Marketing
Vision Media Marketing, Inc. was incorporated in 1985 by Jean Swibinski and Paul Swibinski, who continue to direct the company. A full-service public relations and media communications firm with a long history of successfully delivering clients’ messages, it specializes in public policy issues and crisis communications. Vision Media helps clients break through today’s cluttered media landscape and makes their voices heard.