Aggreko were Tier 3 sponsors of both the Olympic and Paralympic Games in London and a Supporting Partner of the Olympic Torch Relay. Aggreko were designated the “Official Temporary Energy Services Supplier to the London 2012 Olympic and Paralympic Games”.
Between 25th July and 13th August, Aggreko required an impressive London location from which to provide hospitality to its most influential clients during the Games. It was crucial that this venue could also act as a practical base from which employees could conduct business.
Aggreko was drawn to the Royal Garden Hotel after receiving a warm welcome from its team during the initial selection process and were particularly impressed by the hotel’s passion and professionalism for hosting events. In addition, its great location and range of facilities was further heightened by the fact that the hotel is independently run and not part of a large chain, making it extremely flexible with a personal approach to business.
Preparations for the project started 14 months prior to arrival, consisting of many planning meetings and menu tastings, both with Aggreko and Sportsworld - the event agent appointed by Aggreko who supported them in delivering the programme.
The hotel’s York Suite on the mezzanine level was transformed into a lounge to provide the main hospitality suite and dining area for the group. This space is capable of holding up to 120 delegates and has floor-to-ceiling windows along one side of the room, offering an impressive panoramic view of London’s Kensington High Street.
In addition, the Balmoral Suite on the 2nd floor was used to house a fully functioning office with a private refreshment station, providing comfort and privacy for up to 30 individuals to conduct business from.
Approximately 50 bedrooms were occupied each night, all renovated and with state-of-the art technology including iPod docking stations, media hubs with HDMI and international sockets, ideal for the business traveller. During the host period, four separate groups came to London made up of Aggreko employees and clients, with approximately 50-60 people utilising the facilities each day.
Catering was also provided throughout the duration of their stay, headed up by Executive Head Chef Steve Munkley. For each meal period Chef Munkley created a tailor made buffet for each group featuring a live cooking station. This varied from an omelette station with pancakes and waffles for breakfast, a noodle and pizza bar at lunch and sea food and sushi demonstrations for dinner. Alongside this, a specialised drinks menu was created that included wines that complemented each meal as well as alcoholic and non alcoholic cocktails.
Later in the evening, guests could also relax with a drink in the lounge of the hotel’s Park Terrace Restaurant whilst looking out at the views of neighbouring Kensington Gardens.
In addition to all of the above, the team at the Royal Garden Hotel also assisted with supplier recommendations where needed and security assistance where appropriate.
“It is without doubt the best hotel experience Aggreko has ever had. The biggest praise I can give the Royal Garden Hotel is to say that the hospitality delivered during the Games has set a new standard for hospitality within Aggreko.
“Aggreko would, and indeed have been coming back to the hotel since the conclusion of the Games and have benchmarked the Royal Garden Hotel as our hotel of choice for our senior staff and guests when they are in London.
“In conclusion I would say that the relationship, dedication, professionalism, quality and friendliness of the whole hotel towards Aggreko were truly exceptional and from everyone concerned we can’t thank the Royal Garden Hotel enough for their support in delivering the largest hospitality programme in our history.”
Kevin Brownhill, Customer and Sponsorship Manager - London 2012 & Sochi 2014, Aggreko UK Ltd