Lancashire Day celebrates the day when the first elected representatives from Lancashire were summoned to Westminster by King Edward I for the Model Parliament in 1295. The UK’s biggest shoe maker was invited to take part in official celebrations in Westminster Hall in the heart of Parliament by West Lancashire MP Rosie Cooper.
“Hotter Shoes is the largest British shoe manufacturer producing shoes of exceptional quality and comfort. They are market leaders who invest in the manufacture and creation of fashionable top quality shoe designs,” said Rosie.
“I have worked closely with the company over the last 7 years as the MP for West Lancashire. Hotter is a shining example of a traditional family-owned manufacturing business who are able to compete very successfully in the 21st Century global market.
“The work they do, the quality of their products and Hotter’s commitment to remain part of the Skelmersdale community is a testament to the company.
“I was delighted that they could be involved in Lancashire Day as to show themselves off as one of the best companies our country’s manufacturing sector has to offer.”
Pauline Swarbrick, Call Centre Manager, and Mel Killilea, PR Manager, explained to the invited MPs, ministers and peers how Hotter makes shoes that are just as comfortable as slippers in its factory in Lancashire. They also took pairs of their smart mens shoes (http://www.hottershoes.com/
“We were delighted to have been invited to represent West Lancashire as part of the Lancashire Day celebrations in the Houses of Parliament,”
“With our recent UK store expansion (http://www.hottershoes.com/
This was the second Lancashire Day celebration, with 12 companies from across the county invited by their individual MPs to represent the best of Lancashire. Celebrations included an address by the Chancellor of the Duchy of Lancaster and Leader of the House of Lords, Lord Strathclyde and reading of the official Lancashire Day proclamation.
For further information please contact Melanie Killilea, Public Relations Manager (01695 712720 or firstname.lastname@example.org)
About Hotter Comfort Concept
The Hotter Comfort Concept brand was founded in the early 1990s by Stewart Houlgrave whose parents set up Beaconsfield Footwear as a slipper manufacturer in 1959. With a mission to make shoes as comfortable as slippers Stewart created a collection of stylish shoes with hidden comfort features including lightweight shock absorbing soles, padded heels and luxurious leather uppers.
The company initially sold Hotter shoes direct to customers via its onsite customer service centre and www.hotter.com. Since 2009, its 50th year, the company has revamped its website, aired 6 TV campaigns and launched in the US. With its exceptional product quality and outstanding customer service, Hotter embarked on an ambitious store opening programme in 2010, with 47 due to be open across the UK by the end of 2012. Staying true to its British heritage, Hotter now manufactures 1.6 million pairs of shoes in its Lancashire factory, including women's wide fitting shoes (http://www.hottershoes.com/
Further insights into the company can be found on Hotter's online Comfort Club (http://www.hottershoes.com/