In order to break through the sea of children’s book and be a disrupter, Wong (34) incorporated what he calls pop culture into his illustrations. From the book cover alone, The Brave Unicorn features a unicorn dressed in the Gangnam Style suit holding a lightsaber bow from Star Wars while a gigantic gummy bear tent sits in the background.
Trot’s love interest Faith can be seen wearing Victoria Secret angel wings while Trot is dressed in a bright yellow banana suit from “Peanut Butter Jelly Time”. You will find Trot swimming in the ocean next to Dramatic Spy Chipmunk wearing a little mermaid suit.
Wong said, “ Parents love our book because the pop culture illustrations attract their kids to read. I deliver edutainment, combining education and entertainment. The Brave Unicorn is relevant since kids need to deal with failure on a constant basis from bullies to failing in academics or relationships.”
Wong’s mission is to deliver Trot as a brand that delivers a strong self help message, “Failure is Not the end, but the beginning.” Matt Fleming, managing director from Time Out Hong Kong said, “Great characters, great story, great read, great fun!”
After getting rejected by over sixty literary agents, Wong started the Brave Unicorn: Failure Is Not the Ending, but the Beginning with $1,500 savings and self published the book. The Brave Unicorn (www.thebraveunicorn.com) is available on all platforms from the Kindle to Apple iphone/ipad starting the first week of December.
Twitter: @rayfilwong Website: www.rayfil.com
ABOUT RAYFIL KING WONG:
Rayfil is a devastated family member who turned a tragedy into a triumph. Wong previously wrote for a weekly column for Asian Week newspaper in San Francisco and worked for DeVry University speaking to over 3000 students about achieving goals.