Working with leading officials of the Mummers Fancy Brigade Association, Consumption Marketing created and launched the "Banners On Broad Street" campaign, a lively, visual impact marketing campaign that decorated the Fancy Brigade route during New Year's Day festivities in 2010.
The original concept - developed by Consumption Marketing - resulted in brilliantly designed, colorful banners that honored the traditional New Year's Day Parade, as well as the Fancy Brigade Association.
"When we approach a new creative campaign, we open all the doors," CJ DiRoma, President of The asterism* Group and creative consultant at Consumption Marketing, reports. "We pull together all elements - visual impact strategies, marketing outreach strategies, unique branding concepts - to create unique and memorable outreach campaigns that win sponsors, win clients, win opportunities and win recognition."
Consumption Marketing, a division of The asterism* Group, delivers expertise in all elements of effective business marketing and corporate promotion, from press releases to client testimonials, to robust marketing campaigns, social media campaigns and media awareness strategies. The asterism* Group is a professional services collective specializing in event coordination, event management, public and media relations, corporate marketing and branding.
THE ASTERISM* GROUP
The asterism* Group, headquartered in New Jersey, delivers exceptional professional services ranging from brand development to public and media relations to creative design and creative style consulting for events, corporations, associations and more. The asterism* Group is proudly comprised of Station Avenue Productions, Consumption Marketing and Little Flower Creative.
For more information, visit The asterism* Group online at www.asterismgroup.com
Full services offered by The asterism* Group include:
Station Avenue Productions
* Event Creation
* Event Management
* Talent Consulting
* Non-Profit & Corporate
* Brand Development
* Public & Media Relations
* Social Media
Little Flower Creative
* Lifestyle Solutions
* Corporate Image
* Event Design
* Literary Consultancy
* Interior & Exterior Design
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