While big box companies have primarily ruled Black Friday, American Express created Small Business Saturday as a solution to gain exposure for local merchants and increase their sales. PromoVerse is taking Small Business Saturday a step further by featuring a plethora of local merchant deals submitted specifically for this upcoming weekend and remaining holiday season.
“We realized the storm was going to affect how much shoppers are able to spend this holiday season,” says Steven Chiocchi, founder and CEO of PromoVerse. “As a way to assist those affected by the storm we are using all of our resources to encourage holiday shoppers to spend at small businesses.”
Shoppers are not the only ones starting at a disadvantage this holiday season. Local merchants have been heavily affected by the storm as well, losing a week or more of sales, perishable products or even property and technical damages. PromoVerse felt transitioning Small Business Saturday into a Small Business Season would be the ultimate solution to help merchants recover.
PromoVerse’s goal this holiday season is to help shoppers accommodate everything on loved ones’ wish lists with great deals and incentives right in their community. “Local merchants are trying to recover and consumers have limited funds due to the expenses generated by the storm. Our hope is that by raising awareness shoppers and small business owners will essentially be working together to replenish the local economy” continues Chiocchi.
About PromoVerse – PromoVerse is a location-based mobile application that allows consumers to see promotions surrounding them. With almost three hundred businesses and close to a thousand promotions PromoVerse has great deals for the everyday shopper. The Areli Group launched PromoVerse at the end of April and is available for free on iPhone and Android. For more information on PromoVerse see www.ThePromoVerse.com