Does it still pay-off to be honest in today’s business world?

Nov. 15, 2012 - PRLog -- Yes and no. It depends on the kind of business you are in. In today’s pop- and sub-culture business dealings words such as “ethics” or “honesty” often are synonymous with stupidity.

It furthermore depends on your personality: Are you comfortable with screwing people just to make a fast buck?

Most importantly: Do you focus on short-term goals – or rather on a long-term vision that profits from happy repeat customers all over again?

“My father did most of his business dealings by handshake only”, Pierre A. Kandorfer, Ph.D., owner of SkyPress Media says. “However, this was decades ago. Today’s business climate changed. Contracts are necessary and mostly protect both sides”.

But contracts and agreements have basically nothing to do with ethics, morals and principles.  Many are dishonest and broken before they take effect. It is the people who write contracts and make decisions that “make or break” each business. It is us. If we don’t do to others what we don’t want other to do to us – we are in a positive territory, and our customers will reward us for that.

There are thousands of businesses that emphasize their ethics, honesty and customer satisfaction. Most of them exist for many decades and profit widely from their business philosophy. For example, there are countless businesses that point out that they are Christians and follow Judeo-Christian values, and millions of their customers like and reward that. Yes, it pays off to be ethical and honest…

SkyPress Media offers a free promotional evaluation for small and midsize businesses interested in a new promotional approach.

For many years, SkyPress also offers professional HD video production services for all kind of distribution such as TV, industrial video, presentations, YouTube and more. Short commercially produced HD videos for YouTube start at only $1,750.

Additional information is available at SkyPressMedia.com.