PRLog - Nov. 16, 2012 - BLOOMINGDALE, Ill. -- The Papa John's $250 million dollar lawsuit has put a damper on many retailers wanting to send out text promotions to customers. Text messaging without the customer opting in is illegal. Text messages are opened within five minutes according to recent studies. It's know wonder Papa John's sent so many text offers. Unfortunately email marketers created a "junk email" problem years ago and it has carried over to text marketing.
Sample of opt-in message. Text: mysample to 71441 to see a sample coupon.
The consumer has two ways to opt-in: The consumer can send a text to a specified number and enter the Keyword affiliated with the business. A text thank you for opting in will be sent in reply.
A second option is for the business to send an opt-in message to a current customer asking them to opt-in. If they choose to opt-in they will respond "yes" and receive a thank you reply. The consumer also has the choice to "STOP" any future messages. TextShooter has the ability to review a customer database of mixed land lines and cell numbers to screen out landlines before sending the opt-in text. TextShooter opt-in message and offers are only sent during business hours.
Text marketing with TextShooter is a great way to bring customers back to your business more often. Many organizations now acquire a customers phone number; dry cleaners, hair salons, pizza places, and they all have a need to reach out to customers with specials and discounts in today's economy. Keeping old customers is just as important as keeping new ones. TextShooter helps to do this the right way. Most of our retailers have over 25% of their customers opt-in to receive offers. TextShooter helps turn people from customers to raving fans. This will cause many customers to post offers on Facebook or Tweet them to friends.
About Text Donating: Text Donating, Inc. (http://textdonating.com) provides a comprehensive and technically advanced mobile marketing platform. TextShooter.com is a product of Text Donating, Inc. which is headquartered in Bloomingdale, IL, a Chicago suburb. The company serves both non-profit and profit organizations with mobile text marketing. They offer turn-key solutions utilizing new media platforms and give clients the flexibility to immediately make an impact. Text Donating, Inc., its staff, and partners have been pioneers, and international leaders in raising donations and profits for many organizations.