In a 2012 survey from the Pew Research Center, more than 90% of American adults reported using a search engine such as Google or Yahoo! to track down information. With so many potential customers doing their browsing online, Parkway Car Stereo felt the time was right to branch out from more traditional advertising avenues and reach local vehicle owners via the Internet. Now, with the launch of this new lead generation program from Prospect Genius, drivers seeking mobile electronics and vehicle security systems will have a direct link to the Long Island company’s complete line of products and services, including car GPS, mobile video, window tinting, and more.
As an Internet marketing specialist, Prospect Genius teams with businesses from coast to coast to help them optimize their position in online search results. By working with Parkway Car Stereo to develop an effective SEO platform, the company is making it possible for car and truck owners, as well as commercial drivers, to get easy, immediate access to this family-owned car audio video shop.
“Marketing is no longer confined to conventional methods of print and broadcast media,” explains Matt Gallo, a senior Internet strategist and spokesman for Prospect Genius. "As consumers continue to make the World Wide Web a primary point of reference for seeking out information, it’s vital for local businesses like Parkway Car Stereo to connect with potential customers through this bustling superhighway.”
Founded in 1981, Parkway Car Stereo is a fully licensed and insured mobile electronics company based in North Babylon, New York. Open seven days a week, they offer free estimates on all of their car audio video services as well as a lifetime guarantee on all installations.