Nov. 9, 2012
GiftingWishes.com designs free online campaigns for charities
-- Recognizing the power of year-end giving as an incredible, yet untapped funding opportunity, online giving resource, GiftingWishes is conducting special campaigns for each of its participating charities. During the months of November and December, each non-profit organization registered with GiftingWishes will receive a specially-designed year-end giving campaign.
The campaigns are designed to increase participation and support. During the final two months of the year, each campaign will feature:
Regular social media messaging promotions
Frequent attention through blogging
Special promotion as a “preferred charity”
Increased exposure through television, print and radio media streams
designed campaigns offer no guarantee for funding success. Inherent in each campaign strategy is the quest to spread outstanding awareness, recruit new supporters, and generate significant funding. It’s not required, nor suggested, that the campaigns replace existing year-end giving initiatives conducted by the charities. However, the organizations participating in the GiftingWishes (http://www.giftingwishes.com/
) campaigns are heavily encouraged to leverage these campaigns to increase exposure and, quite honestly, generate new funding. This includes sharing and retweeting social media messaging, promoting any stories featured in local media, and informing constituents.
Non-profit organizations, regardless of their geographic location, which are interested in learning more about the GiftingWishes year-end giving campaigns are encouraged to visit www.GiftingWishes.com.