The reason for this move is very simple. The majority of current customers were already used to using the “acronym” exclusively to access the website and engage the company – so keeping the extended version of the name essentially created two discrete identities, which ended up creating more challenges than benefits.
This move also allows freedom to maneuver into other tech support fields outside of strictly IT security related paths. Enabling the company to freely position itself strategically as premier supplier of information technology and network support (such as Cisco and Juniper networking technologies)
The name “change” will also allow SCWOA to more easily brand and market itself under one unified banner, so current and future customers will never be in doubt about who they are dealing with when looking for qualified tech support.
For more information about this move, or the SCWOA Corporation itself (especially if in need of information security, IT, or network support) – please visit our website or call 1-888-256-3873.
http://www.scwoa.com



