Los Angeles, CA - It’s been said countless times, “Give me a million dollars and then I’ll finally be happy.” But, this is a bold statement that for many in the past has proven to be false. However, Branson is now going to showcase with his new TV-series and book The Unhappiest Millionaire that while being rich isn’t the key ingredient in the recipe of a fulfilling life, money actually can buy happiness. He explains: “You can have it all, do it all... but you can still feel dead and empty inside. In this inspirational program we'll show how the so-called rich and miserable use their good fortune to acquire the knowledge that can lead to true happiness. The plot is of course that true riches always - no exception here - come from within.” According to Branson being happy is a birthright for all of mankind, “I've taken on this quest to inspire people all over the world with a transformational story about money and lasting happiness. I'm taking two very unhappy individuals - one super-rich, one less fortunate - by the hands for a 360-day self-development journey and present to them all that it really takes to be truly happy. Their daily lives, the adventure with all the ups and the downs, will be documented and turned into an uplifting real-life TV-series and a book called The Unhappiest Millionaire;
HUGE CHALLENGE - Both selected participants have a huge challenge to face before they'll be able to head off to a better life. "They will need to make a major commitment. The millionaire has to pay a commitment-tuition to enter the program, the less fortunate will agree to volunteer at least 1,000,000 seconds for a cause close to his or her heart. Branson asks: “How much is true happiness really worth? How much are you willing to invest in yourself?” Some thought-provoking questions indeed. “They need to be answered before take-off.", explains the creator of The Unhappiest Millionaire.
The program will take all involved to many beautiful places in the world. From Bali, India, Ibiza and Necker Island - the vacation retreat of Sir Richard Branson - to Belgium, China, South Africa and the US. Participants will engage in an odyssey of inspirational workshops, seminars, study courses and initiation into new, magical worlds of wisdom, Love & Happiness. Part of the program will also involve close encounters with inspirational leaders like The Dalai Lama, Eckhart Tolle, Michael Jordan and Oprah Winfrey. Branson says, "This is truly the most intense and all-encompassing personal growth program ever put together for someone. Change will happen. That is an absolute guarantee. When millionaires ask me, “How can I afford to pay for all of this?” My answer is: "How can you afford not to. This is about your life, your personal well-being. This is so much more important than anything else." According to Branson the good news is, that by taking care of yourself first, you will prosper in everything else from business, to family and relationships to spirituality and health and so much more. "This is the ultimate one-stop-self-
SUPERWISE LOVE FOUNDATION - Len Branson is CEO of his own production company Dream2 (www.dream2.be)