The workshop was prompted in response to recent governmental changes which have seen funding withdrawn from the organisation resulting in a need to redefine SEEE (http://www.seee.co.uk/
Ben Higham, Chair at Social Enterprise East of Englnd (SEEE), said: “Reviewing an organisation's aims and value proposition is never an easy process, there are inevitably diverse perspectives to be reconciled. The people from KISS were very professional, providing a supportive but challenging context for our discussions, resulting in a strong consensus across the board, and a clearly defined sense of direction and renewed purpose for the company.”
KISS Future (http://www.kissfuture.co.uk/
Over a period of three hours KISS Future facilitated the board to:
o Define the organisation’
o Focus on where SEEE want to be – target audience and proposition
o How to position the brand – tone of voice, personality and essence
Sarah Reakes (http://www.kisscom.co.uk/
Sarah concluded, “It is easy to overcomplicate the process when in fact a strategy can be developed in three simple steps: define, focus, position. It’s a bit like map reading – step one; work out where you are now, step two; establish where you want to get to and step three; decide how you are going to travel.”
If you are interested in finding a unique and inspiring vision for your business then call Sarah Reakes, Strategy Planner, KISS Future on 01223 911123 for an informal, no obligation chat or alternatively email email@example.com.
About See www.seee.co.uk
SEEE is the membership organisation for those who run a social enterprise, or support social enterprises in Bedfordshire, Cambridgeshire, Essex, Hertfordshire, Norfolk and Suffolk. As well as information on, and analysis of, the current social business environment members enjoy opportunities for inter-trading, joint contract bids, access to peer support and affordable training, all tailored to the specific needs of enterprises trading for a social purpose.
About KISS Future www.kissfuture.co.uk
KISS Future (http://www.kisspr.co.uk/)
About KISS Communications www.kisscom.co.uk
KISS Communications is the integrated agency built on the philosophy of keeping things simple. Our experienced team energise brands that aspire to be number one in their category, gain distribution and increase sales around the world.
We provide strategy, advertising, design, branding, digital, exhibition and public relations services. The KISS guiding principles are to have a lack of unnecessary complexity in everything we do whilst delivering maximum effect with minimum means.
The agency has won an impressive number of blue chip clients, including Anglian Water, Bokomo Foods UK, PlastiKote, Booking.com, Johnson Matthey, Bosch, SISK and Maersk, and successful SMEs including One Nucleus, Balancing Blooms, Horizon Discovery, IMRG, Real-Status, Intergence, and Cambridge Past, Present & Future.
KISS CSR & Social Enterprise
KISS takes its Corporate Social Responsibility very seriously and is committed to helping the third way sector fulfill its potential. We are doing this through helping companies and support groups define their place in the world and achieve sustainable growth to the benefit of the wider community.
Join our Art of Simplicity Campaign on Pinterest (http://pinterest.com/
For further information, please contact:
Natalie Job / Laura Brown
T: 01223 911 123 or 0208 12345 75