TH_NK, the fast growing digital agency behind J.K. Rowling’s Pottermore, today announces a double win of global strategic assignments on both Nando's and ASOS.
For Nando’s, TH_NK - named in The Sunday Times Tech 100 16th September 2012 – will develop and implement a global digital strategy, as the international restaurant chain looks to bring coherence to its digital customer experience across all regions.
Following a competitive pitch, TH_NK has also clinched the contract to work on a strategic project for global online fashion and beauty retailer, ASOS, which will set the pace for their digital future.
The bumper win for TH_NK comes hot on the heels of the work for Channel 4 to create an innovative and integrated transmedia storytelling experience for its new drama Utopia.
Lynne Davidson, Managing Director of TH_NK said: "2012 is turning into quite an incredible year for us with ever more exciting and challenging assignments. These most recent wins allow us design the big, strategic, future shaping work we love.”
Paul Appleton, Marketing Director, Nando’s Group said ‘The team from TH_NK will be working with Marketing Directors from all over the Nando’s World to build a common approach to our digital presence. They’ll also be working closely with us to develop and launch some incredibly exciting global innovations. We’re delighted to have them on the team.’
James Hart, ASOS director, said: “The next stage in the ASOS journey is to transform our platform into one seamless, personal and inspiring fashion experience for any twenty-something, anywhere in the world. TH_NK have been an integral partner, as an extension of our in-house team, working with us to progress this.”
Notes to editors:
TH_NK is one of the UK’s leading digital agencies specialising in strategy and innovation. Their expertise is underpinned by a solid foundation of research and insight which helps the team to deliver the best digital communication and most engaging customer experiences.
TH_NK has offices in London and Newcastle and works with world-leading brands including Bupa, The BBC, Blackberry and Sony Playstation.
TH_NK was recently ranked second in the top 50 independent agencies in London by RAR – The Drum’s Recommended Agency Register
The agency was also named as the 27th fastest growing digital business in Europe by Media Momentum Awards.
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