Frustrated with the trial-and-error approach to success among their own, Harrell and Richards now lead the movement that challenges black women business owners to face the harsh truths about promoting their brands versus building their businesses. Their solution is 5-step “escape plan” from what they’ve dubbed "The inner B.I.T.C.H.".
On Thursday, November 9, 2012 at 9PM (EST) the two will host a free, live dialogue on Google+ Hangouts based around the focal points of their debut joint venture, How She Got Free: A Spiritual Business Manual for Women Who Lead Through Entrepreneurship.
The dialogue, which will also be live-streamed on YouTube, offers women a platform to discuss their biggest hurdles in business and life planning and income generating models. Using the 5-Step Escape Plan, black women entrepreneurs can recognize their ineffective patterns, and align themselves with higher standards, sound structures, and effective systems in their professional and personal lives.
During the November 9th dialogue, the duo will tackle frequently dodged topics such as:
Offering “bargain bin” pricing instead of charging what we’re worth
How black women look to their white counterparts for marketing models that do not work with own potential markets
The lack of application of basic business principles and the consequences therein
About the authors
Harrell and Richards are uniquely qualified Business and Life Strategies whose unique approaches to business building and lifestyle design have garnered them the unique approach to lifestyle management has garnered the attention of Black Enterprise Magazine, Essence Magazine, Real Simple Magazine, MSNBC’s Today Moms blog, and various local and web-based publications.
Register for the live dialogue at http://www.howshegotfree.com/
For more information about How She Got Free, visit www.howshegotfree.com