“This is a significant opportunity for franchisees. The healthcare industry grossed over $2.5 trillion dollars in 2010,” says Healthy Magazine Franchising president David Harney, “To save on high healthcare costs America is shifting to new models of healthcare. Preventive practices and individual responsibility for health are becoming much more important. Talk About Healthy franchisee publishers will help readers in this new landscape because the magazine’s mission is to help readers attain a healthy, thriving lifestyle. Each issue is packed with information on health, nutrition, and fitness and encourages readers to achieve positive lifestyle changes.”
The journal Health Affairs says the government estimates 75% of healthcare spending is for treating chronic illness, or nearly $8,000 per person annually. Estimates for annual spending on preventive healthcare are as much as $700 billion. Talk About Healthy franchise publishers will find great opportunities for customers to utilize the magazine’s custom print and digital marketing solutions. Jim says change this to broad readership.
In addition to the monthly print magazine, franchisees can also offer local advertisers digital properties including; a technologically advanced website, mobile versions of the publication, and a weekly e-newsletter. As with the magazine, each version of the publication will be fully customized to the franchisee’s city and surrounding territory.
The franchise is attractively priced, with territories being offered as low as $19,900 initially. Franchisees will be purchasing a complete turnkey solution for publishing, including a menu of support services allowing them to focus almost exclusively on sales of advertising, their primary revenue source.
Those interested in obtaining more information on the opportunity should visit www.talkabouthealthy.com and click on the “Franchise”
Harney emphasizes that, “this is not only a tremendous financial opportunity. Franchisees can feel very good about the leadership role they will play in bettering the health of their communities.”