Said Kevin Miller, CMO of SalesFUSION;
As part of the consulting partnership, WebAttract will provide webinar demand creation, audience recruitment and general program consulting to SalesFUSION clients leveraging the FUSIONcast product. WebAttract was a beta site for the new FUSIONcast product and has been using the solution to support webinar campaigns for some of its existing consulting clients. Said Mike Agron, Co-Founder and Executive Producer of WebAttract; "As a full services webinar demand creation firm, our clients expect that we provide a flawlessly hosted webinar, but demand that we attract a large demographically matched audience to align with their value proposition. Since deploying SalesFUSION last spring, we've been able to tap into this powerful B2B email marketing platform to use Drip campaigns and other tactics that allow us to target and optimize our webinar registration outcomes. The results eclipse what we were able to do with other platforms, and so far this experience has surpassed our expectations"
This new relationship teams one of the industry’s most respected webinar consultancies in WebAttract with a truly unique and powerful webinar campaign platform. This combination gives a distinct advantage to FUSIONcast users who can now ensure they have the combined technology and business process expertise in a single solution.
About FUSIONcast™, within SalesFUSION, brings webinars into the marketing campaign management fold. It facilitates the creation and management of webinars as lead generation campaigns by enabling the end user to build, schedule, promote & track all elements of the webinar inside of the marketing automation platform. Using the flexible web services API of SalesFUSION, the integration is the only marketing automation solution that allows for complete control of the webinar creation and management without the need to log into the webinar platform. FUSIONcast™ is a module within the event management application that is part of the SalesFUSION marketing automation & demand generation platform. FUSIONcast™
About WebAttract: SalesFUSION’
WebAttract is a professional services organization comprised of B2B webinar experts offering end2end solutions for webinar demand creation including consulting, coaching and training services. They help sales and marketing professionals at both global and emerging brands excel at using webinars to convert more prospects into customers. WebAttract offers a cost-effective pricing model and convenient single vendor services that meet your demand generation webinar needs. www.webattract.com