PRLog - Dec. 17, 2012 - The association of voluntary initiatives launched its “Kulna La Ba3ad” campaign aimed at nurturing the strong Jordanian ties and supporting social integration across different segments in the community. The campaign will target to support 283 thousand underprivileged families by spreading positive vibes and tangible contribution from members of the Jordanian community.
“Kulna La Ba3ad” announcement was made during a press conference that was held at the Royal Cultural Center; the campaign will involve tangible contributions from members of the Jordanian community representing the private sector and individuals who will donate their contribution into a bank account. The amounts raised will support the initiative which will accordingly buy coupons from the Jordan Petroleum Refinery Company and will distribute it to underprivileged families in the Kingdom. The coupons will substitute the subsidized amount supporting the cost of gas cylinders.
Driven by a large voluntary network, “Kulna La Ba3ad” brings together 18 Jordanian initiatives with the collaboration of companies such as the Jordan Petroleum Refinery Company, Syndicate of Fuel, and the Union of Associations in Jordan.
Mohammad Jaber, the spokesperson of “Kulna la Ba3ad” initiative commented: “this is a spontaneous voluntary initiative that has emerged in a unique and pioneering way through the participation of the largest group of volunteers working in different initiatives in the Kingdom. “Kulna la Ba3ad” reflects the strong Jordanian ties with the determination to transform it into tangible positive impact alleviating the pressure of increased fuel prices, especially the cost of gas cylinders in the winter season.”
Jaber thanked all those who contributed in working on this initiative mentioning Rania kamhawi and her students, The National Center for Culture and Arts, composer and sound designer Talal Abu Al Ragheb, TactiX Strategic Consulting, Mindshare, City Mall, JWT, Umniah, Zain, Ad Dostour, Al Ghad, Al Rai, Al Arab Al Yawm, Roya TV.
Jaber explained that the initiative will allow underprivileged families to buy the gas cylinder at its previous subsidized cost which will support families considerably especially during our current season.
Fahed Al-Fayez, Fuel Syndicate’s Chief of Board, said: “the syndicate’s role in this initiative will facilitate the distribution of coupons to fuel suppliers in Jordan. We will also contribute to raising awareness by delivering the right message to the gas and fuel suppliers due to their important role in this regard.” Al Fayez added: “the syndicate represents the fuel sector in Jordan and we are keen to be part of any initiative that will support our consumer. We belong to this community and we are glad to be part of this initiative.”
From his end and representing the Jordan Petroleum Refinery Company, Hussein Subeih the Marketing Manager of Petroleum Products, stated: “Driven by our strong belief in supporting Jordanian ties and relevant initiatives, the Jordan Petroleum Refinery Company partnered with “Kulna La Ba3ad” by offering to print and provide the campaign with coupons that will replace the amount of the subsidized cost of gas cylinders.
He added: “The Jordan Petroleum Refinery Company will support this initiative through different channels including electronic support and human resources whenever needed. We are committed to support all other similar campaigns reaching the underprivileged in our Kingdom.”
It is worth mentioning that Kulna La Ba3ad brings together a large group of voluntary initiatives and entities including: “Jordan Volunteers”, “Takaful for voluntary work”, “All for Jordan Youth Network”, “Bader fa anta kader”, “Lamset 3ata” , “The perfect voluntary Team”, “under my olive tree”, “Tardak La Ghayrak”, “Bayti Baytak”, “Kalima”, “I belong I volunteer”, “Irbid youth network for voluntary work”, “lissa fee himmeh”, “Jordan’s spirit”, “Give us a chance”, “Educating an orphan”, “Nashama Al Aqaba”, “Darhom Darna”, “Doctors and more”, “Ahl al Khair”, “Ma3ool”, “3ozweh”, “Draw a smile”, “Basmetak Hat3allem”.
All donations will be transferred to a special bank account that has been created under the umbrella of the new association, entitled: “Voluntary Initiatives Network Association”