The most appropriate way to make sure that your site has been found by Google is to link your pages to a lot of pages of different sites. Robots of Google search at web from page to page via hyperlinks so more the no. of sites that you are linked more are the chances of finding you.
The SEO Head at http://www.thinketc.com says, “Organic inbound links serve the best in case one wants to know the popularity of website in online market. A genuine link is basically considered to be anything like a phrase or any word or picture on which you can click to get into new document within the current document. Increasing popularity of a site is based upon the increasing numbers of links it is getting but relevancy is the important aspect we should focus upon.”
The most important thing to be considered regarding website marketing and its promotion is that strategic links importance should be understood. It supports the increment of traffic influx in addition to more revenue and unlimited opportunities in web business. For getting relevant organic inbound links for our website, link campaign needs great efforts. The focus should be upon choosing ethical techniques to fulfill the purpose. In essence, online visibility at popular search engines is enhanced by the link building provided these are relevant and helpful to the visitors.
If your SEO vendor is using free automatic submission tools, stop the use of those tools. These time saving tools make the task easier but many times these fail to analyze and judge the relevancy of platform where we get the link. So, while choosing the SEO company do not go after the cheapest - it may not be best.