The service works in one of three ways. Firstly, charities can add a link to CardsMadeEasy to their website homepage, or on a supporters section of their site. These simple text links are easy to add, and the team at CardsMadeEasy can help by providing HTML codes and recommending where best to place the link. For organisations which regularly contribute to a blog, but have no specific website, there is also the opportunity to write a blog post to access free printed flyers. The post could be advice on fundraising using flyers, or a news piece about the free service itself; the more creative, the better. Social media can also be utilised for the individuals or tiny organisations just starting out on their charitable mission. It can be difficult for newcomers to get hits and to develop web space into an exciting blog or site, and CardsMadeEasy understands the power of social media, which is why they offer these individuals the chance to invite their friends, family and other acquaintances to ‘Like’ the Facebook page, or alternatively follow the CardsMadeEasy Twitter account.
Each charity is then allocated a printing budget, which depends on the rank of their website on the Google search engine. The higher up the website on the rankings, the higher their allocated budget will be. Organisations without websites, who utilise the social media option to earn their credit, will be allocated a budget depending on the amount of referrals the CardsMadeEasy accounts receive. From there, the charity can spend their budget on anything in the range, including calendars, posters, printed leaflets, letterheads and all-important business cards boasting their organisation’
CardsMadeEasy believe that one of the best ways of donating to charity is by donating their professional services. The high standard of resources offered can help organisations hugely at this difficult economic time, and the staff at CardsMadeEasy are delighted to be able to support some of the most worthwhile causes from charities around the country.
To learn more about Print4Links and for more information about business printing services, visit http://www.cardsmadeeasy.com or call 0845 166 4478.