"Very specifically we are targeting the existing customer," said Conor Coffey, President of My Lineage, Inc. "We wish to maintain contact and, of critical importance, allow each customer to see any updates or communications thus extending the levels of engagement with our customer base."
In addition to allowing current customers access to their accounts, new customers can browse the extensive list of My Lineage, Inc. products and make a purchase within the mobile app itself. After which they can create a personal account to access all of the great customer service features the app has to offer.
According to Conor Coffey, "Our customers have been migrating from dumb phones to smart phones over the last several years and in droves over the last year. Mobile internet is becoming most every customer's computing and communication platform of choice and we plan on being right there with them."
For more information on My Lineage, Inc. follow us on Twitter (@mylineage)
About My Lineage
My Lineage, Inc. is one of the largest US based, American owned Heraldry Merchandise sales companies. My Lineage was founded and incorporated in the State of California in 2007 specifically to provide heraldic products to members of the US Armed Services.